The J&K Bank Calendar 2025 is much more than a traditional date-keeper; it serves as a reflection of Jammu, Kashmir, and Ladakh’s rich heritage and ongoing transformation. Renowned for its unique themes that resonate with the region’s identity, the calendar has become a cherished annual tradition. This year’s edition was unveiled by Jammu and Kashmir Chief Secretary, Atal Dulloo, at a prestigious event in the Civil Secretariat, Srinagar.
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Unveiling Ceremony of the J&K Bank Calendar 2025
The unveiling ceremony of the J&K Bank Calendar 2025 was graced by the presence of distinguished dignitaries, including the Bank’s MD & CEO Amitava Chatterjee, Executive Director Sudhir Gupta, General Manager Imtiyaz Ahmad Bhat, DGM Manju Gupta, and other senior officials. Chief Secretary Atal Dulloo, during his keynote address, lauded the initiative and the vision behind it.
He remarked, “The 2025 calendar beautifully encapsulates the essence of the transformative journey taking place in Jammu, Kashmir, and Ladakh. The infrastructure projects highlighted align perfectly with the government’s vision of inclusive and comprehensive economic development.”
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A Symbol of Progress and Connectivity
The 2025 calendar theme celebrates landmark infrastructure projects that are reshaping the future of the region. Key highlights include:
- The Upcoming Train to Kashmir: A testament to enhanced connectivity and integration with the rest of the country.
- The Majestic Reasi Bridge: Recognized as the world’s highest railway bridge, symbolizing engineering excellence in Jammu.
- Lal Chowk Clock Tower: The revamped iconic structure stands tall as a cultural and historical symbol of Srinagar.
- AIIMS in Jammu: Representing a major leap in healthcare infrastructure, aimed at providing advanced medical services.
- Kargil Sports Stadium: A modern facility promoting sports and youth engagement in Ladakh.
- Indian Astronomical Observatory at Hanle: Showcasing Ladakh’s scientific advancements and breathtaking landscapes.
Each featured project reflects the aspirations of the people and their progressive future, fostering pride and confidence in the region’s growth story.
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An Emotional Connection and Brand Symbol
MD & CEO Amitava Chatterjee expressed gratitude for the continued support of the J&K Government, stating, “This calendar is more than a promotional tool; it’s a deep emotional connection with our roots and the people we serve. By highlighting these infrastructural milestones, we aim to celebrate the region’s journey towards prosperity.”
The calendar serves not only as a tribute to stakeholders but also as an effective medium for brand recall, strengthening the Bank’s relationship with the community across its operational geographies.
Promoting Sustainability with Digital Integration
In keeping with the digital era and environmental consciousness, J&K Bank has introduced an eco-friendly e-Calendar. Available for download on Android and iOS platforms, the e-Calendar is designed to provide a seamless experience for tech-savvy users while reducing environmental impact. Additionally, the printed calendar incorporates QR codes that link directly to the Bank’s website, offering customers instant access to product details.
Executive Insights on the Calendar’s Impact
Executive Director Sudhir Gupta emphasized the calendar’s significance in showcasing the region’s spirit and beauty. “This calendar is a medium to inspire pride among the people by featuring the monumental projects shaping our core geography. It reaffirms our commitment to driving economic progress,” he added.
Capturing the Region’s Evolution
The J&K Bank Calendar 2025 is a testament to the region’s transformation, symbolizing growth, progress, and integration. By celebrating monumental achievements in connectivity, healthcare, culture, and science, the calendar portrays a vision of hope and aspiration for the future.
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With its thoughtful design and meaningful themes, the J&K Bank Calendar 2025 continues to hold an iconic place in homes and offices, serving as both a practical tool and a powerful symbol of the region’s dynamic growth.
